Remote Content Social Media Manager at Legence

Legence is seeking a talented and experienced Content Development & Social Media Manager to lead content creation, storytelling, and social media initiatives across the company and its portfolio of business brands.

This is an excellent opportunity for a skilled communicator who can transform complex technical information into engaging content that strengthens brand awareness, builds credibility, and supports business growth.

In this role, you will work closely with marketing professionals, executives, technical experts, creative teams, and business unit representatives to develop compelling content for diverse audiences.

You will help establish consistent social media strategies across multiple brands while preserving each business’s unique identity, expertise, and voice.

The ideal candidate is a strong writer, creative thinker, and strategic social media professional who can manage multiple projects, identify valuable stories, and deliver high-quality content across digital platforms.

Key Responsibilities

Content Development: Create, write, and edit engaging content for websites, landing pages, blogs, thought leadership articles, case studies, project profiles, email campaigns, press releases, marketing materials, and video scripts.

Social Media Management: Plan, coordinate, schedule, and publish content across corporate and business unit social media channels, ensuring consistent messaging and audience engagement.

Content Strategy: Identify compelling company projects, industry trends, technical expertise, and business achievements that can be transformed into effective marketing stories.

Storytelling and Research: Interview executives, technical specialists, project teams, and subject matter experts to develop accurate, informative, and differentiated content.

Brand Management: Maintain editorial standards and consistent brand messaging while respecting the distinct identities and communication needs of individual business units.

Campaign Development: Collaborate with marketing teams to develop integrated campaigns across social media, websites, email, and other digital channels.

Content Optimization: Apply search engine optimization (SEO) and emerging AI-search optimization practices to improve content visibility and discoverability.

Creative Coordination: Work with creative professionals to develop social media graphics, photography, video content, and other visual marketing assets.

Audience Engagement: Monitor social media comments, messages, mentions, and industry conversations, escalating issues when necessary.

Performance Analysis: Track content performance, audience engagement, and campaign results using analytics tools to identify opportunities for improvement.

Workflow Management: Coordinate editorial calendars, content approvals, and publishing schedules using platforms such as Sprout Social and Asana.

Marketing Technology: Support campaign execution and digital marketing initiatives through HubSpot and other relevant marketing platforms.

Qualifications and Requirements

• 5–8 years of professional experience in content development, content marketing, social media management, digital marketing, communications, or a related field.
• Excellent writing, editing, storytelling, and communication skills, supported by a portfolio of relevant work.
• Demonstrated experience managing corporate or business-to-business (B2B) social media channels and editorial calendars.
• Experience developing content for multiple platforms, audiences, and marketing objectives.
• Strong understanding of content marketing, social media strategy, brand positioning, and digital communications.
• Excellent organizational and project management skills, with the ability to manage multiple priorities and deadlines.
• Strong interpersonal skills and the ability to collaborate effectively with teams across different departments and business units.
• Ability to work independently, take initiative, and identify new content opportunities.

Preferred Qualifications

• Experience in engineering, construction, architecture, consulting, energy, sustainability, commercial real estate, or another technical B2B industry.
• Experience supporting multiple brands or business units within a large organization.
• Familiarity with Sprout Social, Asana, HubSpot, or comparable marketing and project management platforms.
• Knowledge of website content management systems, SEO, digital analytics, and AI-search optimization.
• Experience developing thought leadership content for executives and industry experts.
• A bachelor’s degree in marketing, communications, journalism, English, public relations, or a related discipline, or equivalent professional experience.

Salary and Benefits

The position offers an estimated annual salary of $115,000–$130,000, depending on experience, skills, qualifications, and geographic market considerations.

Additional benefits include:

• 401(k) retirement plan: Dollar-for-dollar employer matching contributions of up to 4% of eligible pay, with immediate vesting.
• Health coverage: Employer-provided medical, dental, vision, and prescription drug benefits.
• Insurance: Employer-provided basic life and accidental death and dismemberment insurance, with optional additional coverage.
• Employee support: Access to an Employee Assistance Program and accident and illness coverage.
• Time off: Flexible vacation arrangements and company holidays, subject to company policies.
• Business expenses: Reimbursement for eligible business travel and related expenses.

Work Arrangement

This is a full-time, fully remote position within the United States, with occasional travel of up to 10%. The successful candidate will collaborate with colleagues across the company’s business units and marketing teams.

Important eligibility requirement: Applicants must already have authorization to work in the United States. Visa sponsorship is not available for this position.