Social Media Manager

Jung von Matt NECKAR is looking for an experienced Senior Social Media Manager to take strategic and commercial ownership of complex social media accounts and campaigns.

This position is ideal for someone who understands how social media can strengthen brands, engage audiences, and contribute to measurable business growth.

You will develop innovative, social-first strategies, challenge briefs, and guide projects from initial concept through execution.

Working closely with clients and multidisciplinary teams, you will act as a trusted strategic partner, helping establish direction, maintain high creative standards, and identify opportunities to use emerging platforms, technologies, and social trends.

Key Responsibilities

As a Senior Social Media Manager, you will:

• Take strategic and commercial ownership of complex social media accounts and campaigns.
• Develop cross-platform and social-first strategies based on business objectives, target audiences, and customer journeys.
• Provide strategic guidance to clients and build strong, trusted relationships.
• Present strategies, recommendations, and campaign concepts confidently to senior stakeholders.
• Lead social campaigns, content productions, and workflows from concept through successful execution.
• Coordinate with creative, strategy, production, and other interdisciplinary teams.
• Manage campaign and account budgets responsibly.
• Define and monitor relevant KPIs to evaluate campaign and content performance.
• Analyze results, prepare reports, and translate performance data into actionable strategic recommendations.
• Identify opportunities to improve account performance and creative effectiveness.
• Explore emerging social platforms, technologies, cultural trends, and creative formats.
• Help clients and internal teams identify innovative ways to connect brands with their audiences.

Requirements

The ideal candidate should have:

• Several years of professional experience in social media management, preferably within an agency, advertising, or creative environment.
• Demonstrated experience managing complex social media accounts and campaigns.
• Experience taking responsibility for campaign performance, budgets, and overall quality.
• Excellent strategic, conceptual, and analytical abilities.
• A strong understanding of social media culture, major platforms, audience behaviour, and emerging trends.
• Knowledge of the creative possibilities and formats available across different social platforms.
• Strong commercial awareness and confidence managing budgets.
• The ability to translate business and marketing objectives into effective social media strategies.
• Excellent communication and presentation skills.
• Strong negotiation and client-management abilities.
• Confidence advising clients and communicating with senior stakeholders.
• Professional proficiency in both German and English.
• The ability to collaborate effectively with interdisciplinary teams while providing strategic leadership.

Professional Development

Jung von Matt provides opportunities for employees to continue developing professionally and personally. Team members have access to a variety of internal development programs and training opportunities.

Language courses in German and English are also available to support continued professional development.

Health & Wellbeing

Employees can benefit from a subsidized Wellpass membership, along with mental-health and wellbeing support that includes mindfulness sessions and coaching opportunities.

Family & Lifestyle Benefits

The company provides additional programs designed to support employees in their professional and personal lives, including:

• A dedicated Parents Program.
• Bike-leasing opportunities.
• Employee wellbeing initiatives.
• Corporate benefits and discounts across selected products and services.

Annual Leave

Employees receive 30 days of annual vacation, providing time to recharge and maintain a healthy balance between work and personal life.

Company Events & Culture

Employees can participate in a variety of company activities and social events, including initiatives such as Cinema Tuesdays and the company’s annual ski trip, known as the Brettertour.

The position offers an opportunity to combine strategic social media leadership, creativity, client consulting, and commercial responsibility while working on sophisticated campaigns within a collaborative agency environment.